Dear Hoyne Customer,
I’m writing to share an exciting update about Hoyne – a financial institution that has been in Chicagoland’s banking landscape since 1887. As you are aware, the bank underwent a pivotal transformation with our conversion to a publicly traded entity in December. As part of that process, we looked closely at who we are, who our customers are, and how we can continue to grow. We ultimately concluded that it was also time to look at the bank’s brand and visual identity.
I am excited to share that in 2026, Hoyne Savings Bank will be rolling out a new brand across our branches, website, banking apps, and more. You will notice that we are adopting a shorter Hoyne as our main name, and the look will be elevated with a fresh color scheme that reflects our evolution of our brand as our services, products, and capabilities have grown over time.
What’s not changing? Our commitment to your success.
What is changing? How we talk about Hoyne and our logo.
This brand evolution allows us to more clearly represent who we are today and the value we deliver – while continuing to serve you with the same care, accountability, and expertise you expect.
We are grateful for the trust you place in us and look forward to continuing our work together.
Walter F. Healy
President & CEO